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VP Marketing (Content & Engagement)


Über uns
"Asana Rebel - Yoga Inspired Fitness" is a successful growing mobile fitness app that has just raised $6,5M (2018). We are an international and dedicated team, based in the heart of Berlin. Our app has been featured multiple times by Apple and Google and is rated as one of the top health & fitness apps, with an average of more than 4.6 / 5 stars. With millions of users and a great vision, we strive to achieve global success. For this journey ahead, we are looking to further build up our team of bright minds and impressive personalities.

A great vision needs great people.

Read here: Berlin-based yoga startup Asana Rebel raises $6.5M
You are a marketing expert with a deep business and consumer understanding. With a focus on existing approaches you always drive change with new innovations and develop and execute marketing concepts fast and effectively. As our Vice President Marketing (m/f) your decisions will be crucial for building a strong relationship between the Asana Rebel brand and our community. Not only will you be a key member of our Management Team but you will have significant impact and responsibility when it comes to motivating employees for high performance. You are driven, a fast thinker with a hands-on attitude who isn’t afraid of risks and wants ownership? You are looking for a company to support your personal and professional growth? Search no more – you have found the right place. 
Your tasks


  • You manage, lead, develop and scale a team of over 10 Marketing & Content specialists and strategists
  • You measure success and are accountable for reporting of your team’s work and KPIs

  • You are responsible for strategy, development and production of content across all formats and marketing channels
  • You lead innovation around Community, PR, Social Media, Influencer and CRM
  • You will shape Asana Rebels Marketing towards the next level, through forward-thinking ideas around growth and engagement as well as content creation
  • You have 3+ years experience in a leading marketing position at a consumer brand leading teams of 10+ people
  • You have 7-10 years experience working with start-ups, in consulting or in other high-paced environments
  • You have experience defining metrics to measure success and the systems to track progress and success
  • You have experience developing and implementing strategies that have driven growth at scale 
  • Leadership: You are a team builder with natural leadership skills, strong in developing and managing people (not hiding from difficult conversations)
  • Execution: You are still action-oriented and you like to get shit done.
  • Experience: You have a proven track record of achieving goals and leading and guiding teams in consulting and/or startups
  • Entrepreneur: You are an analytical thinker (data driven) with an entrepreneurial mindset
  • Fluent in English
What you can expect from us:
  • You become part of the management team and take full ownership
  • Environment that embraces freedom and autonomy and values team spirit and open communication
  • Competitive compensation package


Wir freuen uns über Dein Interesse an Asana Rebel. Bitte fülle das folgende kurze Formular aus. Solltest Du Schwierigkeiten mit dem Upload Deiner Daten haben, wende dich gerne per Email an asanarebel-jobs@m.personio.de.

Bitte lade hier die für die Stelle benötigten Bewerbungsunterlagen hoch (z.B. Lebenslauf, Anschreiben, Zeugnisse, Gehaltsvorstellung etc.).
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